Relying on referrals to fill pipeline?
CCFY proves whether outbound works as a channel for you, then hands you the recordings, scripts, and booked meetings.
Qualified conversations with your buyers.
Every conversation is recorded, transcribed, audited against the definitions we agreed in writing, and shared with you the same day. You also get the script, the objection matrix, a database of every no and why, weekly strategy calls, and a GTM playbook you can run with or without us.
- CCFY John Mark? Calling from CCFY. Does business — and uh, sales development — still roll up to you at Acme Corp?
- Prospect Um, yes…
- CCFY Oh good. I’m actually something like a contract SDR, so I support top of funnel with cold calling. Pretty much like what we’re doing right now on this call… something you considered before?
- Prospect Huh. Interesting.
- CCFY How many reps you running now?
- Prospect None, really.
- CCFY Oh, you don’t have anyone calling… you rely on referrals?
- Prospect Pretty much, yeah.
- CCFY And when referrals slow down… what happens then?
- Prospect …Honestly, we wait.
- CCFY Would you be against a 15, 20 minute chat this Tuesday? Does morning or afternoon work better?
Example call. Acme Corp is not a real account.
The first 30 days.
What happens between signing and your first handoff. Everything the engagement includes is listed in full.
-
Day 0
ICP in writing
We agree with you in writing who counts as a decision-maker and what counts as a completed conversation. Before a single dial.
-
Day 1-3
The list
Contacts sourced and verified against that ICP. You see the list before anyone on it gets called.
-
Day 4
Script on the board
Talk track written from your offer, objections mapped, then tested against live dials in the first week.
-
Week 1-4
Dials run
Every call recorded and transcribed. Each one audited against the criteria we set with you on day zero.
-
Day 30
Handoff
At least four booked meetings, every recording and transcript, and what the market actually said about your offer. Month to month from here.
FAQs
AHow do I know the conversations are real?+−
BWhat if the conversations don’t book?+−
CHow do you know how many conversations I need?+−
DWhat happens on the 30-minute call?+−
Four meetings in 30 days. Guaranteed.
Every 30-day engagement books at least four meetings with decision-makers who match the ICP we define with you in writing. If the fourth hasn’t landed by day 30, we keep dialing until it does, and every conversation in the plan is delivered the same way.
Work backwards from the number you need.
Most outbound starts with activity. We start from the revenue you need and work back to the conversations it takes, then record every one.
- Revenue goal $1M New revenue this year
- Deals 10 At a $100K contract
- Meetings held 50 1 in 5 closes
- Meetings booked ~72 70% show up
- Conversations ~720 About 1 in 10 books a meeting
Example figures. We walk back your real numbers on the 30-minute call. The full method is here.
Last reviewed ·